ADIDAS PRESENTS BACKYARD LEGENDS WITH ICONS FROM FOOTBALL, MUSIC, AND FILM COMING TOGETHER TO CELEBRATE THE FIFA WORLD CUP 2026™
adidas drops Backyard Legends; Timothée Chalamet joins Lionel Messi, Bad Bunny, Lamine Yamal, Jude Bellingham and Trinity Rodman, in a film that turns neighborhood lore into a global football story
The new film, coming ahead of the FIFA World Cup 2026™, celebrates the joy of free play and sets out to remind football fans around the world that every pitch, from backyards to stadiums, can create a legend
With adidas’ message of You Got This at its core, the campaign inspires athletes everywhere to bring freedom and joy to every pitch. The 5-minute film is available to watch now
Herzogenaurach, 7 May 2026 – adidas debuts Backyard Legends, a new film for the FIFA World Cup 2026™ that turns neighborhood lore into a larger-than-life story, reminding athletes everywhere: You Got This.
Who is part of the film’s iconic cast?
Led by Academy Award-nominated actor Timothée Chalamet, the film brings together an iconic cast including Lionel Messi, Bad Bunny, Lamine Yamal, Jude Bellingham and Trinity Rodman. Through Chalamet’s eyes, audiences are introduced to an unbeatable crew who encapsulate the freedom of playing football and have ruled their local pitch for decades.
Chalamet sets out to assemble a team capable of taking on Clive, Ruthie and Isaak – the undefeated crew whose “win or go home” streak has survived generations of challengers. Their legend? So strong it has even seen off 90s icons like Zinedine Zidane, David Beckham and Alessandro Del Piero.
“I used to dream of playing with these guys - you know, I was playing at Pier 40 as a kid, thinking about Beckham’s free kicks, Del Piero’s goals, and Zidane’s volleys – doing my own versions. I love this game, so it’s unbelievable to be doing this with adidas, captured with the best to ever do it. I’m a traditionalist, I don’t know soccer, I know football, and I can’t wait for this summer’s World Cup.” says Timothée Chalamet.
Cameos from Balon D’or winner Ousmane Dembélé, Raphinha, Pedri, Florian Wirtz and Santiago Gimenez amplify the story, each adding to the lore around the unbeatable trio.
