AG FEST 2026

LONDON, UK — The very first AG FEST 2026, with PUMA as headline sponsor and Garnier as the official beauty sponsor, proved to be an overwhelming success on Saturday 25th July, drawing thousands of festival goers to Barnet, London for an unforgettable, sun drenched day of music, community, and family entertainment.

Bathed in glorious sunshine, the ground breaking open air, multi genre festival delivered entirely on its promise of "Two Stages for All Ages." The crowd represented every corner of the community: 20 year olds dancing alongside grandparents, parents with young children in tow, and generations of music lovers enjoying a vibrant, inclusive atmosphere together.

Created by viral sensation and community champion DJ AG, the festival scaled up the infectious, feel good energy of his world famous street sets onto a massive outdoor stage. True to DJ AG’s signature "clean lyrics" and community first ethos, the grounds were transformed into a multi generational playground featuring a full scale funfair, professional face painting for all ages, interactive activities, and an array of food stalls.

"To see thousands of people of every age group, from teenagers to grandparents, dancing together in the sunshine with pure joy is exactly what we dreamed of" said DJ AG, who hosted throughout the day. "AG FEST was built to bring people together through great music and a positive environment, and our entire community truly showed up for us."

Headline sponsor PUMA delivered two standout brand activations, one in the VIP area and one in the General Admission area. A true classic was back in the spotlight with PUMA’s "Never Not Suede" Campaign. Festival goers enjoyed interactive experiences including games, competitions, and the chance to win the iconic PUMA Suede alongside other special prizes.

Official beauty sponsor Garnier brought the Fest Refresh Zone to life, where guests could top up their SPF with the Vitamin C SPF range and keep their hair hydrated with the Method for Curls range. The activation also featured a popular barbering station offering haircuts, giving attendees the opportunity to win vouchers and full sized products throughout the day.

Across the two massive stages, festival goers enjoyed an unmatched blend of genres provided by an incredible roster of acts. Grime and UK Rap icons JME, D Double E, Lady Leshurr, Devlin, Frisco, Funky Dee, Not3s, and LeoStayTrill had the crowd hyped, while global chart topper Daniel Bedingfield and "Sister Sledge" powerhouse Kathy Sledge delivered unforgettable Pop, R&B, and Soul singalong moments. The ultimate summer soundtrack was brought to life through Lovers Rock and Reggae legends Maxi Priest, Errol Reid, D’yani, and Kenny Thomas, alongside high energy Caribbean Carnival and Dancehall sets from Baby Cham, Alison Hinds, Klassik Frescobar, Ragga Ruggie, and Triniboi Joocie, and Garage and UKG anthems rang out courtesy of Donae’O, DJ Ironik, Princess Nyah, Malika, and The Viper Experience (MC Viper with special guests), rounding out the day festivities, DJ AG closed the main stage.

The Discovery Stage was also a major highlight of the day, giving a main stage voice to the unsigned rising stars DJ AG first championed on the streets.

Following the runaway success of this first event, AG FEST has solidified its place as a standout fixture on the UK summer festival calendar, setting a new standard for inclusive, family friendly cultural events in London.

Picture Credits: @illcapture_you @artsy_len5